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Touching Hands

Build and scale in Thailand
with a local partner
by your side

We act as your on-the-ground execution partner, supporting your market entry and long-term growth across Thailand and ASEAN

How We Deliver

A local partner combining international standards with on-the-ground execution in Thailand.

1

End-to-End, Hands-On Support

From market entry decisions to day-to-day local execution, we remain actively involved as your local operating partner, coordinating stakeholders, managing execution, and acting as a single, accountable point of contact.

2

Deep Local & Cultural Expertise

Our hands-on understanding of local regulations, compliance, and business culture ensures that strategies are not only well-designed, but executable and compliant in real operating conditions.

3

Trusted Local Partnerships & Networks

We provide direct access to a vetted ecosystem of legal firms, accountants, recruiters, and service providers, reducing execution risk and ensuring reliability at every stage.

4

Speed Through Local Execution

Based in Bangkok, we leverage established local networks to accelerate setup, hiring, and decision-making, often saving weeks or months compared to remote or purely advisory approaches.

5

Proven Market Entry Experience

We support international companies entering and expanding in Thailand and ASEAN, guiding them from initial market validation to stable local operations, with clear deliverables and realistic execution timelines.

How We Work

Every market entry is different, execution should not be.
We support international companies through three structured phases, with clear objectives, concrete deliverables, and realistic timelines at each stage.

PHASE 1
VALIDATE

Make informed market entry decisions​​
What you get
  • Clear go / adjust / no-go decision

  • Structured and realistic market entry roadmap​​​

What we do
  • Assess market potential and commercial viability

  • Identify regulatory, operational, and competitive constraints

  • Define the most suitable market entry model

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Indicative timeline:
4–8 weeks

PHASE 2
SET UP

Turn strategic decisions into operations​​
What you get
  • Operational local presence

  • First hires onboarded

  • Setup risks managed and tracked​​

​What we do
  • Coordinate company setup, legal processes and office operations

  • Support hiring and Employer of Record setup

  • Act as your local execution partner, coordinating all stakeholders​​

​

Indicative timeline

2–4 months

PHASE 3
OPERATE & GROW

Stabilize operations and support growth​​
What you get
  • Stable and compliant local operations

  • Reduced management overhead

  • Scalable local setup as activity grows​​

What we do
  • Provide ongoing local support and coordination

  • Manage Employer of Record and office operations

  • Support operational and commercial development

​​

 

Engagement rhythm
Ongoing monthly support

Our services

Market Study

Focused market and feasibility assessments to validate demand, positioning, and financial viability before you commit resources.

Project Management
& Operational Support

Hands-on project management in Thailand, acting as your local execution lead to coordinate stakeholders, timelines, and risks.

Sales & Business Development

Support to identify partners, open doors, and convert opportunities into sustainable commercial traction in Thailand and ASEAN.

Recruitment
& Talent Acquisition

End-to-end recruitment aligned with your business objectives, ensuring compliant hiring and long-term team stability.

Employer of Record

Hire and operate in Thailand without immediate incorporation, reducing setup time and operational risk.

Company Setup 
& Legal Advisory

End-to-end coordination of company incorporation and legal processes, ensuring compliance and clarity from day one.

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KLAY Consulting Co., Ltd.
954/1724, The Metropolis Samrong, 
Level 3, Office 308, Moo 9, Sukhumvit Road, 
Thepharak, Samutprakarn,
Samutprakarn, 10270, Thailand

+66 94 813 0222

© 2026 KLAY Consulting Co., Ltd. - All Rights Reserved

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